Ryan Thompson Architect Website

About This Project


Business needs:
  • Visually appealing and approachable
  • Attract better quality clients over quantit
  • Showcase technical and creative ability
  • Effectively communicate capability and processes
  • Evoke a personality that clients can connect with
  • Make clients feel they are dealing with an artisan, not an organisation
  • Enhance the business profile within the region
  • Communicate information about the business
  • Capture and validate new client leads
  • Client login area to enable document sharing

Target audience needs:
  • Showcase of projects is easy to view
  • Stay up to date with current design trends
  • Understand what architects do and the services they provide
  • Understand the brand personality
  • Be excited and emotionally connect with the work
  • Easily contact the business via phone, email or web form
  • Learn a bit about the team
  • Get easy access to location details
  • Social proof through positive user reviews
  • View the website via desktop and mobile devices

The new website:
  • Focuses on aesthetics and design that is visually appealing
  • Structured site information in a logical manner
  • Showcase completed projects to demonstrate proven ability
  • Showcase projects that are yet to be completed, or in design phase
  • Feature images of young families within dwellings
  • Provide information about the technical and creative process
  • Improve the quality of client leads
  • Increase reach
  • Promote engagement and approachability
  • Nurture existing customers
  • Increase social proof
  • Increase audience engagement

 

Visit site

Before
After
Client

Ryan Thompson Architect

BRIEF

Redesign the site to target specific audience, and represent a folio of both complete and in progress projects.

Category
Websites
Tags
Branding, Website Development
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