Manage and distribute a library of digital resources
Engage and nurture existing audience
Communicate information about the business
Facilitate contributions to PayPal account
Allow two way communication with audience
Increase reach to new audiences
Position as an industry expert
Provide user analytics in the form of Google Analytics.
Target audience needs:
Conveniently order and purchase books
View book information and page samples
Locate and download relevant music resources
Stay up to date with AMEB Curriculum Changes
Be notified of new book releases and free downloads
Be notified of special offers and upcoming events
Be notified of book or resource corrections
Leave or read user comments on articles and resources
Easily contact the business via phone, email or web form
Read information about the author and the business
Social proof, positive user reviews
View the website via mobile device
The new website:
Allow users to easily search for books and free resources by using logical tags and categories
Make it easier for users to order books by adding to a cart from the product search, eliminating the need to remember the book name on the form or view further details
Increase security by facilitating online credit card purchases in addition to manual processes if preferred
Encourage book sales by displaying book details and page samples before item is added to the cart
Increase book sales by enabling books to be purchased online 24/7
Allow access to free music resources 24/7
Increase reach by allowing users to share articles on major social platforms such as Facebook, Twitter etc.
Promote engagement by publishing blog containing latest information and view archive
Nurture users by publishing latest newsletters and archives
Support users by allowing comment on pages, posts and resources, and facilitate moderation by the site administrator
Provide clear business and contact information by structuring site information in a logical manner
Increase social proof by displaying client testimonials and ratings